HAIR APP (Lysine Carboxymethyl Cysteinate) is an innovative cosmetic ingredient crafted from a blend of keratin-like amino acids, designed to transform and fortify your hair. This pure powder penetrates deep into the hair cuticle, reaching the cortex to effectively reorganize disulfide bonds, allowing for a natural hair straightening effect that lasts up to 48 hours. Additionally, it supplies essential keratin structural components that reinforce the hair shaft, providing protection against heat damage while promoting overall hair health. Ideal for formulations aimed at smoothing and strengthening, HAIR APP redefines hair care with its dual-action benefits that enhance both style and resilience.